Waypoint: Strategic Goal Setting For Founders
Turn Ambition Into Action Without Losing Your Mind or Your Weekends.
A focused 4-week coaching program designed to help founders turn big goals into clear priorities, practical action, and measurable progress.
What Is Waypoint?
Get Clear on What Matters. Then Make It Happen.
You’ve set goals before.
Some you’ve accomplished. Others keep getting pushed to the next quarter.
Waypoint gives you a proven system for focusing on what matters most, doing what’s next, and staying accountable when business gets busy.
Over four weeks, you’ll build a clear roadmap for your business and develop a system you can continue using long after the program ends.
What You'll Get
A Simple System for Turning Goals Into Results.
Strategic Goal Setting
Turn your bigger vision into specific goals that you can actually act on.
Priority Mapping
Identify what deserves your time and attention and what doesn’t.
Weekly Execution
Create focused weekly actions that keep your goals moving forward.
Accountability
Stay on track with consistent coaching and support.
Adaptive Planning
Learn how to adjust when priorities change without losing momentum.
Goal Tracking System
A ready-to-use tracker for managing your quarterly OKRs and action items, so nothing falls through the cracks.
What You'll Learn
The Tools to Move From Planning to Execution.
Objective & Key Results (OKRs)
Create measurable objectives and key results that keep your business aligned.
Priority Mapping & Time Blocking
Structure your time around the work that matters most.
Weekly Execution Rhythm
Create a repeatable rhythm for turning goals into action, using tight deadlines to keep momentum high.
The Psychology of Motivation
Understand what helps you stay consistent when motivation fades.
80/20 Thinking
Identify the small number of activities producing the biggest results.
SMARTER Goals
Set goals that are Specific, Measurable, Attainable, Relevant, Time-Bound, Exciting, and Risky.
Adaptive Planning
Adjust your plan when circumstances change without losing sight of the bigger goal.
Who Is Waypoint For?
Built for Founders Who Are Ready to Execute.
Waypoint is a good fit if you:
Have ambitious goals but struggle to stay focused on them.
Feel like you're spending too much time on busy work.
Need more structure around your priorities.
Want a practical system for executing your goals.
Need accountability to follow through.
Program Format
4 Weeks.
Focused Coaching.
Real Execution.
Choose the format that works best for you.
One-on-One Coaching
Personalized coaching focused specifically on your business, goals, and challenges.
Small Group Coaching
Work through the same proven framework alongside other motivated founders.
Investment
Choose Your Way to Join
Weekly
Membership
$325
A comprehensive 4-week coaching program offered in both one-on-one and small group formats.
Weekly live coaching sessions
Proven Strategic Planning Frameworks
Easy-to-Use Goal Tracking Systems
Consistent Accountability Support
Full Investment
Membership
$1,200
A comprehensive 4-week coaching program offered in both one-on-one and small group formats.
Weekly live coaching sessions
Proven Strategic Planning Frameworks
Easy-to-Use Goal Tracking Systems
Consistent Accountability Support
Why It Works?
You Don’t Need to Do More.
You Need to Do What Matters.
Waypoint isn’t about filling your calendar with more tasks.
It’s about identifying the right goals, focusing your energy, and creating a system that keeps you moving even when business gets unpredictable.
Clarity → Focus → Action → Momentum
Your Next Move Starts Here.
Your Next Move Starts Here. You know where you want to go. Now it’s time to create the plan to get there. Turn your ambition into outcomes.
Build a Business That Gives You the Freedom to Live Fully.
Helping business owners create profitable businesses, exceptional leaders, and lasting freedom through world-class business coaching.